Good news for marketers and business owners: the Facebook Creator studio mobile app is here to help you monitor your social media posts on the go. The Facebook Team has listened to its business users, and came up with the solution for busy managers and marketers who are not spending all day in their office.
Why Should You Use the New Facebook Creator Studio Mobile App?
The world of business and entrepreneurship is constantly changing. Business affairs take you out of the office constantly. You need to meet potential suppliers or investors or prospect new markets. Thus, you may not be able to monitor the performance of your Facebook page posts as frequently as you should.
Until now, the Facebook Creator Studio was available for the desktop version of the social network. You could open it in a mobile browser, but it was difficult to navigate and reach all the tabs and panels. The mobile app has a clean and user friendly interface, that brings you all the information you need.
What Can You Do in the Facebook Creator Studio Mobile App?
Since it is newly launched, this app does not have all the functionalities of the full desktop version. Thus, various users who tested the Facebook Creator Studio mobile app reported that they could not upload content.
This means that you cannot create new posts from the app (at least for now). However, it has lots of useful functions to make it worthwhile installing it. We will detail the major functions below.
1. Rich Insights
Do you need to see all the relevant metrics for your posts in one place? Then go to the Rich Insights section of the Facebook Creator Studio mobile app. Here, you can see various types of engagement metrics, including for your videos.
The most useful video metrics included here are “1 Minute Views” and “Average Minutes Viewed”. As we discussed in other articles, the longer your followers watch your videos, the more likely they are to complete a CTA.
2. Connect with Audiences
The new mobile app helps page administrators reach out to the fans and followers of the Facebook page. The app includes the Inbox for the page, where the administrators can read and respond to comments and questions.
3. Edit Posts
Although you cannot create a new post in Facebook Creator Studio mobile app, you can perform various edits on existing ones. Foe example, you can correct a typo, edit video descriptions, delete or set expiration time for posts.
At the same time, you can look over posts saved as drafts, make necessary changes and publish them. Also, if you have scheduled posts, you can change their date and time for publishing.
4. Manage Multiple Pages
With the new app, you gain insights into all the metrics for all the Facebook pages you manage. This helps you save a lot of time and give equal attention to all your pages. Instead of logging out of one account and logging into another, you can easily toggle between all your business accounts.
Other Benefits of Facebook Creator Studio Mobile App
The app will send notifications for some important aspects, such as reaching milestones. This will help you measure the growth of your page more efficiently, wherever you are: during the break of a business meeting, away on vacation, at a business event.
The Facebook Creator Studio mobile app is already available for both major operating systems: Android and iOS. You can download it for free from your official app store.