This article is for people who want to advertise their shopify store with Facebook. The first step is to collect everyone who touches the store so you can remarket to them through Facebook.
Step 1. Business Manager
Find Your Pixel ID
Go to the Pixel section of your ad account: https://business.facebook.com/ads/manager/pixel/facebook_pixel/
- Make sure you’ve selected your ad account
- Click the Actions drop down
- Select View Pixel Code