Stock Photos

Visit your Ads Manager at https://www.facebook.com/ads/manage/

Facebook has a deal with Shutterstock that allows advertising full access to its stock images for free with no watermarks for use wit Ads.  

If you want to use the image elsewhere you’ll have to pay for it.

We use the Ads Manager to generate the free stock photos for your Image Library.

We can use the Image Library in Power Editor also.

When you’re creating your ad ins Ads Manager, there is a section called Images.

By default, Facebook will use a photo you’ve previously uploaded.  To clear it click the X.

To access the Shutterstock images click Search.  In older versions of the Ads Manager, the button may also be called Find Images.

The search button launches the stock image list.  By default, Facebook tries to list the images it thinks you need.

Click in the Search Free Stock Images field to use keywords to find other relevant images.

Click on an image to select.  You can hover to preview.  There will be no watermark in your ads.

Click Done to finish

Facebook news ad realestate may mean that your whole image can not be shown.  You should click on the Crop icon and check each photo to ensure that the area you want is positioned with the box.

Once your ad has been accepted, your images can found in the Browse Library button.

You cannot generate free stock photos in the Power Editor.  You must select them first in Ads Manager and create a campaign for approval.

The moment it is approved or pending, stop the campaign (only takes a short while), to avoid any charges.  

In your Ads Manager – Campaigns, you will find a list of all your campaigns.  

Click the Status slide from blue to grey.

You can stop Ads individually or at the Adset or Campaign levels.